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Brochure: Fun Company for Kids [Hope & Michael Gibbs]

Writing / Concept by Hope Katz Gibbs
Design / Illustration by by Michael Gibbs
Photos by Steve Barrett
September 2003

CLIENT: Tony Simon, owner
The Fun Company for Kids
Fairfax, VA

ASSIGNMENT: Create brochure, letterhead, business cards, prize tickets for children’s party / play place in Alexandria, VA

TARGET AUDIENCE: Kids, teens, parents

CHALLENGE: Tony bought the Fun Company in the summer of 2003, and spent months upgrading the play place. He wanted the look of his marketing / promotional materials to reflect the new energy and offerings.

SOLUTION: Mike and Hope came up with a large format three-panel brochure full of color, photos by Steve Barrett. The theme of balls, balloons, and birthday party fun dominated.

CLIENT FEEDBACK: “I loved the way it came out because you really get the feeling that the Fun Company is a great place to have a birthday party or bring a play group,” Tony said. “But you also can tell that we have a cool snack bar and arcade, which makes it a good place for teenagers to come and hang out. I felt these promo materials really hit the mark.”


More Marketing: Sample Brochures Articles

"I get by with a little help from my friends," says Hope, who gives special thanks to:

• MICHAEL GIBBS, website illustration and design: www.michaelgibbs.com
• MAX KUKOY, website development: www.maxwebworks.com
• STEVE BARRETT, portrait of Hope on Bio page: www.stevebarrettphotography.com

Contact HOPE KATZ GIBBS by phone [703-346-6975] or email.